Client Brief / Opportunity

Xendurance was founded in 1998 with the ambitious goal of transforming the Sports Nutrition landscape.

!n 2021 they made the decision to add skincare to their line of products. They approached SRMD Solution because of their decade of experience and their reputation for producing quality products that prove to be effective.

SRMD Solution had the the knowledge and experience to create the a skincare regimen targeted toward the needs of athletes and the fitness community.

Client Brief

The brief was to initially create 6 skincare products ranging from a cleanser to a night serum aimed at the sports and fitness community. Five of these products would work as a skincare regimen while the 5th would be a stand-alone product to help reduce skin friction for athletes.

Branding and Packaging

The client wanted to utilize their own experienced in house design team. SRMD Solution sourced the packaging and supplied the templates that were needed to produce the final artwork. They also supervised the manufacturing of all products to ensure that quality control, delivery times, and client expectations were all met.

Testimonials

“Working with SRMD was an incredibly positive experience for Xendurance. They are a flexible and resourceful partner that helped us to develop a competitive and growing skin care product line.”

The full product line will be launching early 2023